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Advertising and Big-Data

Adverttu is an AdTech company that provides a new outdoor advertising solution for both SMEs and National advertisers.

Adverttu utilises private and fleet vehicles to help companies advertise to both local neighbourhoods and national audiences, helping them to build their brand fame quickly and raise awareness of their products and services in a flexible and cost-effective way whilst at the same time rewarding local private car drivers. Their competitive edge lies within their advanced Telemetrics that analyses data from Adverttu’s GPS mobile application as an input along with patent pending probabilistic algorithms that combines with over 28 datasets enabling the Platform to calculate the minimal deliverable number of impressions each Adverttu vehicle generates in real time. Website Link (English): adverttu.com